Course Code: 8
DL1-2020
Price: £475.00
Title:
The BDS Online Certificate in Display and Visual Merchandising.
 
Description:
This course will enable you to learn the basics of visual merchandising and display. You will learn about how to arrange a presentation and group merchandise, how to select striking combinations of items, how to light them effectively and what you will need to do to enhance them with backgrounds, props and accessories.

The modules are designed to develop basic skills that will enable you to design and install displays that attract attention, communicate information and sell merchandise or services.

You will be able to complete each module in your own time then submit it for assessment, and, if judged to be of a good standard, you will progress to the next stage. After completion of a group of modules you will gain a credit which will go towards achieving a BDS qualification.

It may not always be possible to complete all the modules in order as it may be difficult to organise the practical sessions at the exact point where they appear in the list of modules. If you need help at any stage it will always be available by e-mail or telephone. In some areas of the country this may be augmented by local “surgeries” staffed by tutors.

To ensure that your work can be assessed in the most effective way it will be necessary for you to have access to a computer connected to the internet (preferably by broadband), an e-mail address, a word processing programme, a digital camera/phone camera, and ability to use a virtual conferencing app such as Zoom.

A small amount of other basic tools and equipment will be required, these will be listed as the course progresses.
 

Modules:

1A
Module 1A - Welcome to the BDS Course. In this overview module we introduce VM and offer a suggested Reading List
2A
Module 2A - We explain the 360 approach to VM & how it works within this strategy. We also review the history of VM.
3A
Module 3A - Here you will learn the importance of brand identity and what it entails, which is all about the customers experience.
4A
Module 4A - How a visual display is conceived and realised. We teach artistic theory and how to draw for designing displays
4B
Module 4B - Art Theory
4C
Module 4C - Drawing Plans and Elevations
5A
Module 5A - We present a detailed VM Glossary that will enable you to understand the terminology. Here you will also learn how the structure of VM works and the various roles within this genre. All you need to know about the tools of the trade, the VM techniques, suppliers and materials for the art of display
5B
Module 5B - VM Roles
5C
Module 5C - Tools
5D
Module 5D - Techniques and Handling
5E
Module 5E - Suppliers
5F
Module 5F - Materials
5G
Module 5G - VM Communications & Technology
6A
Module 6A - Here you will learn in more detail an understanding of the terminology and science of VM.
6B
Module 6B - Terminology
6C
Module 6C - Case Study Brand VM
6D
Module 6D - Case Study VM Brand Menswear Guideline
7A
Module 7A - This covers the various themes for display, the use of props, lighting and the importance of display standards
7B
Module 7B - Themes
7C
Module 7C - Props
7D
Module 7D - Case Study Corporate VM window manual
7E
Module 7E - Lighting
7F
Module 7F - Standards
7G
Module 7G - Digital Display
7H
Module 7h - Case Study Digital Display Guideline
8A
Module 8A - In this module we will introduce you to mannequins, their arrangement and usage. You will learn how to style and dress them.
8B
Module 8B - Arrangement and use of Mannequins
8C
Module 8C - Dressing an Mannequin
8D
Module 8D - Selecting an Outfit and its Accessories
9A
Module 9A - In this module you learn the skill of using signage, which involves graphics & product
10A
Module 10A - Course wrap up and sharing of the opportunities of a career in VM
 
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